A road sign is an iconic transcription of a message. They carry culturally embedded knowledge and can give information regarding the hierarchy of language in a place of multiple languages.
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| http://commons.wikimedia.org/wiki/File:Iqaluit_stop_sign.jpg |
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| http://commons.wikimedia.org/wiki/File:Bilingualstopsign.jpg |
Linguistic landscape refers to the "visibility and salience of languages on public and commercial signs in a given territory or region" (Landry and Bourhis 1997:23).
Landry, Rodrigue and Richard Y. Bourhis
1997 Linguistic Landscape and Ethnolinguistic Vitality: An Empirical Study. Journal of Language and Social Psychology 16(1):23-49.
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